Let 5″ Inseam TikTok Be Your Bare-Thighed Guide To Shorts Shopping This Summer

Jaime E. Love
Photo credit: Hearst Owned
Photo credit: Hearst Owned

From Esquire

If you ever went to a school that had a strict dress code, you may recall the finger test. Basically, it’s this: If you’re standing up straight with your arms at your sides and your skirt is shorter than where your middle finger falls on your leg, the skirt is too short. I lost too many afternoon lessons being sent home for the length of my skirt (that is a whole different essay). So I want to reclaim that test, put my thing down, flip it, and reverse it. Here goes. Men: if your shorts are longer than where your middle finger falls on your thigh when you are standing up, they’re too long for you, bro. And if you won’t take it from me, take it from the women of TikTok. Welcome to the 5” inseam movement.

The past few weeks of this

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Shopping for a sustainable wedding outfit is easier than you think, here’s how

Jaime E. Love
The clothing and textile industry is responsible for 8-10 per cent of the world's greenhouse gas emissions: The Independent
The clothing and textile industry is responsible for 8-10 per cent of the world’s greenhouse gas emissions: The Independent

In recent years, sustainability has become a big focus for almost every industry, particularly in fashion, as many of us are trying to make more conscious decisions as shoppers.

While it’s a global issue, one way individuals can make a positive change is through what we wear ourselves, and what we demand from brands. As we become more active in our shopping habits, we’re calling for transparent supply chains and look to brands that show a commitment to protecting the planet for future generations.

The fashion industry has a huge part to play in the climate emergency. According to the UN Fashion Alliance, the clothing and textile industry is responsible for 8-10 per cent of the world’s greenhouse gas emissions, 20 per cent of wastewater pollution originates from the industry

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Five things you may not know about the fashion firm

Jaime E. Love

You might have bought some joggers from there, or seen your favourite Instagram star wearing one of their dresses, but how much do you really know about Boohoo?

The online fashion firm has been a real winner during lockdown, with a massive increase in its sales by 45% to £368m in the three months to the end of May.

But it’s been hit by claims that workers at a Leicester factory that supplies some of its clothes were paid just £3.50 an hour, while being offered no coronavirus protection.

Boohoo has said it’s launching an investigation, but experts say it could struggle to make a comeback after the controversy.

Here’s five things you may not know about the company.

1. The Manchester-based family behind it are billionaires

Boohoo was founded by entrepreneur Mahmud Kamani and designer Carol Kane.

The pair had worked together at Pinstripe Clothing, a company that was

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CFDA Unfurls Runway360, a Digital Platform Serving as Centralized Fashion Hub

Jaime E. Love

Click here to read the full article.

The Council of Fashion Designers of America is unveiling Runway360, a digital platform that will serve as a centralized hub and business tool for the U.S. fashion community. The platform will enable designers to connect directly to industry stakeholders and consumers.

The portal incorporates key aspects of the designer business, from fashion shows to press, sales and consumer activations in an effort to help drive sales and showcase American fashion creativity.

The CFDA held virtual meetings with its members and press on Thursday to demonstrate how the platform works. It will be introduced right before New York Fashion Week in September, and both CFDA and non-CFDA members can participate. The abbreviated NYFW is slated from Sept. 14 to 16.

The platform is seasonless and serves as a permanent fixture and main designation for retailers, trade, press and consumers worldwide. The portal will support

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